Character design is part of the pre-productive part of story creating. There are 4 aspects that need to be considered during the process of creating a character. They are as follows:
Protagonist – Most often the main character. Experiences conflict, trials, tribulations and challenges throughout the story. This character doesn’t necessarily have to be good but usually is.
Antagonist – Usually the “bad guy” in a story, the cause of the conflict. However, this character doesn’t necessarily have to be a person. It can be a force (an army or government), a natural force like a natural disaster, even a supernatural energy for example.
Dialogue - These are the words a character will use in conversation throughout the story. How does this character talk? Is it straight forward, comedic, soft spoken? Perhaps a man of few words who speaks backwards like George Lucas’ Yoda from Star Wars. His approach to speech and is different and insightful; this implies to the audience that Yoda is knowledgeable .
Stereotype – Generally, stereotypes are used in all stories. Usually the character is over simplified, basic according to his/her surroundings and lacks any thorough odd aspects to their personality, this would sap from the forthcoming adventures that the character is about to embark on. A lot of the time, the character discovers a power or “inner strength” that they never knew existed, this is never played upon before the character begins any endeavours in the story.
